Project Overview

Dar Al Eiman – Pakistan is a leading Hajj, Umrah, and religious tourism service provider. Our agency partnered with the brand to strengthen its digital presence, enhance campaign communication, and position it as a trusted and modern travel partner for both pilgrimage and leisure tourism offerings.

The collaboration focused on strategic marketing, campaign development, content creation, influencer engagement, and event promotions — including large-scale exhibitions and religious tourism initiatives.

Objectives

• Strengthen Dar Al Eiman’s brand positioning in the Hajj & Umrah market
  
• Increase awareness of Umrah, Ramzan, and Shaban packages
  
• Promote participation in tourism exhibitions (e.g., religious & leisure tourism events)
  
• Build credibility through pilgrim testimonials and influencer collaborations
  
• Generate qualified leads through digital and on-ground campaigns
  
• Enhance overall visual and communication consistency

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Scope of Work (Client’s Business Scope)

• Organization and management of Hajj & Umrah packages
  
• Customized Umrah packages for Shaban, Ramzan, and special periods
  
• Visa processing and documentation assistance
  
• Hotel bookings near Haram in Makkah & Madinah
  
• Flight arrangements and complete travel coordination
  
• Ground transportation and logistical support in Saudi Arabia
  
• 24/7 customer assistance before, during, and after travel
  
• Participation in religious and tourism exhibitions
  
• B2B and B2C engagement for pilgrimage and tourism services‍‍